David Cottrell and Mark Layton
A Practical Guide to
Improving Employee Performance
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The Managers Coaching Handbook. Second Edition
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TALK
WALK
THE
C
ongratulations . . . You are
now a manager!
By the way, you have some
performance issues on your team that you need to
address. We have known about them for some time, but
we thought it would be best for the new manager to fix
the problem. This should be your number one priority.
Congratulations, again, and good luck.
Remember the thoughts and emotions those words evoked the
first time you heard them?
Wow! Its about time. My team will be enthusiastic and hard
working. Finally, everyone will be happy working here. The skys
the limit!
Then your boss continues:
Whether that conversation took place 10 days ago or 10 years ago,
you still remember the ice cold sweat and the stinging harsh reality
of being thrown into a situation that you may not have expected.
INTRODUCTION
So ... what happened?
Of course you hoped your leadership would immediately trans-
form the team members with performance issues into the organi-
zations best producers. Surely your positive example would turn
their performance around. Yes, its a new day. Lets see, a refocus
of goals. That will make a difference, right? So will a change of
management style, renewed enthusiasm, improved communication,
and your passionate commitment. You were right. All of these do
work ... sometimes ... for a little while.
However, deep down you probably knew that new management
rarely changes a persons behavior. Many times that same perform-
ance issue now staring you in the face has
survived numerous managers. So, you
cant count on that person or persons
improving just because youre their new
leader.
The excitement of your promotion to
manager began to fade as the reality of
addressing performance discrepancies and
coaching others to improve sunk in. It
wouldnt be a problem except that you
have never been a coach, and, chances are,
you havent received all that much coach-
ing yourself.
If youre like most, the reason youve been promoted into manage-
ment is because you have consistently been a top performer. Your
performance reviews have reflected your achievements as well
INTRODUCTION
Many times, that
same performance
issue now staring
you in the face
has survived many
managers. So,
you cant count
on the employee
improving just
because youre
the new leader.
they should. But your manager did not formally coach you to
improve. Sure, he or she may have offered some suggestions, but
formal coaching? No way mainly because there was no real
need. Youre good. Your boss knows it ... and so do you.
So, congratulations. You have joined the countless others before
you enrolled in the baptism by fire management school. The
increased responsibilities may seem staggering and the priorities
overwhelming as you begin to confront the challenges ahead.
This handbook will help! It will guide you to becoming an effec-
tive coach and outstanding leader, even if youve been managing
for years.
But, before you turn another page, here is some inside manage-
ment information you need to know and remember:
It may be negative and cynical, or just the opposite positive
and exciting. Or it could be a little of both ... or somewhere in
between. Some kind of climate does exist, however, and it is
constantly changing. Its your job to monitor the climate and
make any adjustments necessary to improve performance.
Many managers
assume that their co-workers share the same desires, motiva-
tion, passion, and pride. Wrong! People are different, and you
shouldnt expect them to be exactly like you. If you make the
assumption that just because you are motivated, your people
will be motivated, LOOK OUT ... youre taking a wrong turn
in your management career.
There is a work climate already existing on your team.
Most employees are not exactly like you.
INTRODUCTION
Coaching is about
enhancing your teams performance. Everyone likes to be
liked, but that shouldnt be your first priority. I want my
people to respect me, you say. Sure, who doesnt? But re-
member, as a leader, one of your most important responsibil-
ities is to effect change. And people typically resist change.
Be ready to acquire more than a few critics and detractors as
you coach your team to success.
Youll soon discover, if you havent already, that the best way
to earn respect is to help others succeed.
Its just
as tough to point out performance problems as it is to hear
about them, so dont expect coaching poor performers to be
fun. People do things for reasons that are logical to them, even
though those reasons may appear to be totally illogical to you.
Effective coaching begins with thorough preparation. If you do
your homework up front, you will have an excellent chance
for a productive performance improvement session. If you try
to wing it, both you and the employee will end up very
frustrated.
The biggest obstacles to
effective team performance are people who dont carry their
share of the load. You may be tempted to avoid issues until
they become serious. Fight that feeling! It doesnt take long
for morale and productivity to erode, and finally disintegrate,
because of one poor performer. So, it comes down to this:
Your team is counting on you to address employee perform-
ance problems ... now!
Coaching is not a popularity contest.
Coaching poor performers will not be easy or fun.
Your team is depending on you!
INTRODUCTION
Your responsibility is to coach and provide feedback. The
employees must make the decision to improve their perform-
ance ... or change where they work. It is their call.
Okay. Now you know some of the inside scoop.
was great news. Now the work begins.
Obviously, people think you have the talent and ability to be a
terrific coach and leader. This book provides tools to help you live
up to those expectations.
Changing employee performance isnt your responsibility.
Congratulations ... You are now a manager,
Enjoy and apply!
INTRODUCTION