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9 1/2 Principles of Innovative Service


It's not enough to wow your customers, winning service providers awe their customers. The 9 ½ Principles of Innovative Service provides an engaging instruction manual and inspirational guide for making service an experience that causes your customers to swoon, smile, and sing your praises. Value-added has been the service solution for many service exemplars. But tough economic times call for a brand new approach—value-unique service. It is not about addition—adding more than customers expect; it is about a unique and unexpected creation. This refreshingly novel brand of service will leave you customers more than cheaply entertained—it leaves them awed and richly stirred. 

“This book has a lot of heart,” wrote world famous author Ken Blanchard. New York Times bestselling author Marshall Goldsmith called it, “A fun book that will turn on the imagination and turn up the passion for everyone who reads it.” 

About the Author: DR. CHIP BELL, a senior partner with the Chip Bell Group, is the author numerous national and international bestselling books and has served as consultant, trainer, or speaker to some of the most renowned brands in the world including Ritz-Carlton Hotels, Harley-Davidson, USAA, Cadillac, Chubb, Verizon Wireless, Hertz, Pfizer, Microsoft, GE, IBM, Accenture, Lockheed-Martin and Universal Orlando. The 9½ Principles of Innovative Service can help you become the subject of glowing remarks from your customers via word of mouth and word of mouse (or touchpad!). Chip Bell is the founder of The Chip Bell Group and manages their office near Atlanta. Prior to starting the firm in early ‘80s, he was Director of Management and Organization Development for NCNB, now Bank of America. Dr. Bell holds graduate degrees in organizational psychology and human resource development from Vanderbilt University and the George Washington Universit